We are delighted to announce that PCTheLabel, founded by Priyanka Chaurasia, have been officially nominated for the Cannes Fashion Awards in the prestigious category of Best Luxury Fashion Designer.
PCTheLabel was founded in 2023 by Priyanka Chaurasia, emerging from her deep passion for fashion and creative expression. What began as her personal journey into the world of glamour—from an engineering background to becoming a pageantry title winner—evolved into a purposeful transition into fashion designer, where she explores individuality through thoughtful and expressive creations.
The brand has since grown into a reflection of confidence, authenticity, and bold identity. With a refined eye for detail and a strong inclination toward blending diverse influences, Priyanka integrates innovation with timeless elegance. Her designs embody a harmonious balance of contemporary trends and classic sophistication, resulting in collections that resonate with modern sensibilities while maintaining enduring style.
She received an award for excellence work and achievements that have been widely recognized, earning features across 700+ global media platforms, including Business Insider, Yahoo Finance, ABC News, Fox News, and Asian News International, among many others.
She has showcased her collections on prestigious platforms including New York Fashion Week and LA Fashion Show, Delhi Fashion show along with numerous acclaimed local fashion shows across the USA. She is also a recipient of the Inspiring Women Award 2022, recognizing her impact, dedication, and influence.
We are delighted to welcome PCTheLabel and Priyanka Chaurasia to the Cannes Fashion Awards, where her artistic vision, refined luxury aesthetic, and dedication to contemporary elegance continue to inspire the international fashion industry.
Her nomination for Best Luxury Fashion Designer celebrates not only creative excellence, but also her growing global influence, innovation, and contribution to modern luxury fashion.